A serious issue that affects us today are wildfires, they’ve increasingly become worse year after year due to climate change. 90% of the Wildfires in America are caused by people. Resulting in the loss of wildlife ecosystems, vegetation, and even human life.*
I want to send a powerful message in a single image where the intent could be easily understood with a limited amount of information and from afar. The colors wrap up the uniformity of the composition and the typography evenly completes the layout.
The matches are an integral part of the image. They represent trees. The matches burn, showing the trees burning and being left scorched and ruined.